About us

Welcome to our page! I’m happy you found us! 

My name is Ashli Voecks, Owner of Simply Boutique! Simply has always been a women owned & operated business - it was founded in November of 2014 by an amazing group of ladies who wanted to bring a fun place to shop to our small town in Warren, MN! In 2016, they expanded into a bigger location in Warren (That’s when I came on the team as a stylist) In 2017 we launched online & I became the store manager! 

We opened a second location in April of 2019 in East Grand Forks, MN! We survived the Covid pandemic in 2020. Post-pandemic in June of 2021 I married my husband Jared - we were on our honeymoon when we made the decision to purchase the Simply Boutique brand! 

In September of 2021, I became the owner of Simply Boutique! Following my passion of shopping & helping others! It has been so fun watching the evolution of the brand throughout the years! 

In June of 2023 we were getting ready to welcome our baby boy Weslen into the world when we made the hard decision to close our East Grand Forks location & move everything back to Warren to focus more time on our growing family!

My goal for Simply is to provide fun & comfortable shopping experiences to the members in our rural communities! We pride ourselves in offering personalized customer service, a variety of women's clothing serving sizes small-3XL as well as shoes, accessories, unique baby gifts, home décor and more!

Simply is made possible by your support and the love from everyone is so appreciated.  Part of our passion is to give back and we enjoy supporting local charities. 

Thank you for checking out our website and shopping Simply!  We look forward to serving you and hope you have a great shopping experience! If you have any questions please call our store at 218-745-0961 or email support@shop-simplyboutique.com